Platforms & accounts — Brands & platforms — VidVertex Docs
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Platforms & accounts

On the Platforms tab you enable platforms per brand and connect accounts:

TikTokInstagramYouTubeFacebookXSnapchatPinterestThreadsBluesky

Nine platforms are supported: TikTok, Instagram, YouTube, Facebook, X, Snapchat, Pinterest, Threads and Bluesky.

WARNING

Snapchat needs a Public Profile. Scheduling to Snapchat only works when the connected account is a Snapchat Public Profile (person, business or official); a personal account cannot be posted to from any tool.

  • YouTube category — set per brand here; People & Blogs is the default. Both Metricool modes send it, and Metricool's bulk import drops YouTube rows that carry none.
  • For direct scheduling, each enabled platform maps to an account from your Zernio profile (paste the API key once in Settings → Upload settings, then pick the profile/accounts per brand — or import all profiles as brands in one go with Import Zernio profiles in the hub's Brands panel). For the Metricool modes the brand's Metricool blog ID on the Profile tab does the same job.
  • Brands without connected accounts can still render and export via CSV — connection only matters for direct auto-posting.
  • A platform switched off here stays off everywhere: a stack can never re-enable it on its own (the channel map shows it locked).